Chery Pakistan Slashes Tiggo 8 Pro Price by a Whopping Rs. 850,000

 

Chery Pakistan Slashes Price of Tiggo 8 Pro SUV to Boost Sales

Chery Pakistan is making waves in the country's booming crossover SUV market with a strategic price reduction for its Tiggo 8 Pro model. The move comes as the automaker seeks to solidify its position in a highly competitive segment.

Price Cut Aims to Attract New Buyers

The Tiggo 8 Pro sees a significant price drop of Rs. 849,000, bringing the new price tag to Rs. 9,550,000. This offer is available for a limited time and on a first-come-first-served basis, according to Chery Pakistan. It's important to note that government taxes applicable at the time of delivery will be added to the final price. Ghandhara Automobiles, the company behind Chery Pakistan, reserves the right to withdraw the offer at any point.

This price reduction follows another recent customer-centric initiative by Chery Pakistan. In February 2024, the company introduced a new 10-year/1 million kilometers engine extended warranty for its crossover SUVs in Pakistan.

Crossover Craze Drives Market Shift

The Pakistani automotive landscape has witnessed a significant shift in consumer preferences in recent years. Traditional sedans are giving way to the popularity of crossover SUVs, which offer a blend of size, style, and practicality that resonates with Pakistani consumers. This trend was further accelerated by the successful launch of the Kia Sportage in 2019.

Chery Pakistan's entry into the crossover SUV segment with the Tiggo 8 Pro and Tiggo 4 Pro reflects its commitment to catering to this evolving market demand. The company's strategic price reduction for the Tiggo 8 Pro highlights its focus on staying competitive amidst a growing number of automakers vying for a share of the crossover market.